Eastwind Screenprint
For Eastwind Screenprint, I developed and executed a content strategy focused on showcasing the craftsmanship, process, and visual impact behind custom apparel production. The goal was to create engaging, high-quality social media content that not only highlighted finished products, but also educated viewers on the screen printing process and differentiated the brand through transparency and detail.
Posts
For this project, I designed social media posts and custom thumbnails that highlighted the screen printing process, finished products, and the personality of the shop. I focused on creating attention-grabbing visuals while maintaining a consistent brand identity across each post.
Stories
I created a series of branded Instagram Stories using photography, typography, and motion to communicate updates in a visually cohesive way. Each story complemented the overall social media strategy while maintaining a consistent visual language.
Carousel
I designed a swipeable carousel that combined typography, imagery, and layout to communicate information in a clear and engaging way. Each slide was structured to build on the previous one, encouraging interaction while maintaining a cohesive visual experience.
Website
I designed a fully responsive website that highlights the company's services, capabilities, and completed work. By building custom layouts for multiple breakpoints, I ensured the content remained clear, accessible, and visually consistent on any screen size.
